Instagram Reels Part 3: 5 Actionable Tips that Boost Engagement
How often do you make or watch Instagram reels? If your answer is not too often, you’re not alone; but if your answer is never, you’re missing out! Creating and sharing Instagram reels can be a very rewarding activity, both in terms of engagement and simply having fun. In this article, we’ll share five actionable tips and tricks for Instagram reels to help you improve your Instagram reel game as well as the experience of your viewers. Let’s get started!
Choose Your Theme
As Instagram continues to grow in popularity, so too do the features used on the platform. Instagram reels are one such feature, and they provide you with an opportunity to showcase your best content within a single video that can be up to 60 seconds long. While it’s true that reels provide another way to connect with followers and add variety to your feed, many people struggle with how to use them effectively. One of the top tips for Instagram reels to get more engagement from your followers is to make sure you choose a theme. Yes, choose a theme that matches the type of content you post, your personality, or your brand voice to dramatically improve engagement.
Keep It Consistent
Instagram reels are a great way to experiment with different content formats, keep things fresh and bring your followers back. But it’s not enough to just upload a reel once in a while, you should be consistent to get the most out of your Instagram reels. In the past, the Instagram reels algorithm would rank reels based on their popularity in chronological order. But now, they’re more likely to rank them based on how many people are viewing them at a given time. So, if you want your reels to show up higher in the rankings, make sure your posts are as engaging as possible!
Use Hashtags Wisely
Hashtags are an easy way to get your content in front of people who are interested in your topic. Here are a few effective tips for Instagram reels hashtag usage.
- Use a variety of hashtags – Instagram’s algorithm is designed to show you posts that are relevant to you, so it’s important not just use one or two types of hashtags.
- Make sure that your hashtag is related to your post. A good way of doing this is by including the hashtag in the text of your post or using it as a caption. For example, if you are posting about a brunch you ate, include the word ‘brunch’ in the hashtag so people will be more likely to find it.
- Using the same hashtag across all of your Instagram posts helps build visibility for those posts in the algorithm.
Follow Influencers in Your Niche
It’s important to follow other influencers in your niche because it helps improve engagement. These influencers will be able to improve the reach of your posts by sharing your content with their followers who may not know about you yet, which in turn will increase your engagement. Additionally, following influencers in your niche will help you stay up-to-date with current trends.
Invite Your Followers to Remix the Reels
Reels are an effective way to increase engagement with your Instagram audience. Inviting them to remix the reel by adding their own music, captions, or images can significantly improve engagement. The reels algorithm will then favor content from people who have interacted with your reels, which in turn improves the overall view count of your reel.
Wrapping Up
Instagram reels are one of the best ways to draw in new followers. But with a constantly changing algorithm, it can be hard to figure out how to get the most engagement possible. Hire a team of experts who specialize in social marketing in Yakima, WA, to help you boost engagement with your Instagram reels.
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